Why millennial women prefer rose gold?

Rose gold is considered to be one of the most romantic metals and why not! It's pinkish shade when crafted aesthetically in beautiful designs and glistens to its full glory, the effect is extremely mesmerising. You can't not notice it's sheen and then, fall in love too. Now, do you still wonder why it is one of the most romantic metals. I am sure not! But that's not the reason enough why women these days are doting on rose gold.

Pure gold alloyed with copper to produce the pinkish colour, rose gold refers to and encompasses the whole family of red, rose and pink gold shades. The more copper used, the redder the gold appears but if you ask, 75% gold and 25% copper by mass (18 carat) is one of the most commonly used proportion. The pinkinsh tone of the metal thus achieved allows other adornments like diamonds and gemstones pop up beautifully and therefore, make for sought-after jewels.  

The best part is, rose gold can elegantly merge with any look. Whether you wish to wear it daily to work or occasionally as a party wear, it never fails to amp up your glam quotient. Yes, thanks to copper content that adds to its tensile strength, you can wear it daily. You would also be glad to know that it scores big on durability too. Last but not the least, affordability is another crucial factor why it sells like pancakes.  

Now that you know so many pros of this alluring alloy, do give it a shot and for that, you don't have to go anywhere. PNG Jewellers has launched some of the latest designs in rose gold across categories on its online jewellery store: www.pngadgil.com. You can login right now and start building your collection of rose gold jewellery. 

Author: Deepa Mishra

Disclaimer: All images used in the blog have been sourced from Google purely for the purpose of informative reference. The models, celebrities or products showcased in these pictures are not to promote any brand in any manner.